QR Codes - 2012 Marketing Trends

QR Codes

Quick Response or QR codes in 2012 will be near ubiquitous both online and offline in the U.S. to easily send people with mobile devices to online destinations.

QR codes are increasingly being used on billboards and various signage as nearly 50 percent of U.S. mobile users have a smartphone. Mobile devices themselves are ubiquitous with their users and are used often in tandem with using other media, such as magazines and television.

I envision these pixelized matrix barcodes present in the corner of all televised programs, especially news. Viewers will then be able to receive and share the latest updates on that televised news or programming with their mobile devices online. Television use will also be the medium which will explain how to use QR codes as its being used, so it takes hold in the mainstream understanding.

Ultimately, QR codes will then replace or be in tandem to URLs on all offline advertising and even online. This will cause search engines to rely less on text links and factor in interest from QR code use. Google and Bing can directly acquire this information from mobile users on their operating systems, Android and Windows Phone 7, respectively.

Above article from: www.SearchEngineWatch.com

Contact New Patients, Inc. if you would like to learn more about using QR Codes for marketing your dental practice.

New Patients, Inc.
The ad agency exclusively for dentists
Dental Marketing