Using online video to market your dental practice is extremely powerful if done correctly. Just like building a website from scratch, producing truly effective dental marketing video content for a dental website, requires a very specific set of expertise and experience. Almost anyone can produce a video and put it on a website. But, without proper scripting, length, direction, editing, compression, rendering, and installation – you end up with the exact opposite result than the result you intended. The result you are looking for is to convert more website visitors to phone calls. A properly done set of website video will accomplish that objective. An improperly done set of website video will actually reduce the number of phone calls.
Be assured, that New Patients, Inc. knows what dental consumers are looking for when meeting their new dentist for the first time. We know what the consumers want to hear and how it should be conveyed. We know how long (or how short) a consumer will view an online video on a dental website.
Producing highly effective dental advertising video for a dental website is one of those things in life that you simply should not try to duplicate on your own. Do it once. Do it correctly. And watch the number of new patients from your website double, on a consistent month to month basis.
Click here to read more about our web video marketing services.
New Patients, Inc. is a full service dental marketing company, exclusively for dentists. In short, dentists hire us to manage their marketing budgets. This makes perfect sense. Our clients focus on the patients in the chair. We focus on getting the right patients in the chair. We have been promoting dentistry to the dental consumer since 1989. We provide dental marketing services to individual dentists all throughout the US & Canada. www.NewPatientsInc.com
Video marketing has open a door for a wide variety of professions and that includes dentistry. As much as possible, avoid adding text in your videos. For the website visitor will only skims the text pages to only stop to read if their interest is peak. Most people nowadays are visual learners and they want to be entertained. Oh, and by the way, make sure that your script has a friendly yet professional dentist approach.
ReplyDeleteRose Ector
Web Video Marketing open the doors for Dentists professions.The post is very informative.Thanks for posting.Dentist Marketing and Dental Marketing
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ReplyDeleteYes, it is easy to create a video. In fact, anyone who knows how to use a computer can make one. However, creating a compelling video that can make your viewers respond immediately to it isn’t as easy as you thought it would be. One of the most important things that you have to remember when creating video for dentists is that your video must sound and look professional. Take note that you’re representing a dentist here. So your video must look trustworthy and reliable from the contents down to the small details of the video.
ReplyDeleteJim Chabris @Big Horn TV