Thursday, July 19, 2012

Marketing Summit For Dentists

Howie Horrocks and Mark Dilatush have produced a 7 hour (seven, one hour segments) continuing education series called the Dental Marketing Summit Series. The online series is available now on DentalTown, in their online CE section. You can go directly to the courses by clicking this link. The series is produced in full video as opposed to the PowerPoint/audio option. If you are not currently a member of DentalTown, you will need to register first. Registration to DentalTown is free. 

Learn more: http://www.newpatientsinc.com/marketing_summit/index.html

Monday, July 16, 2012

Why Choose NPI for your Dental Office Marketing

Unprecedented Consumer Research & Testing Figuring out what works and what doesn’t work is an extremely expensive and exhausting process. If every dentist in the country were to duplicate the testing and tracking we have done – you’d all be broke! NPI has been testing (using our own money – not client money) every conceivable variable in every promotion medium in the US and Canadian dental markets, since 1989. We also commission (pay for) completely independent, professional, large-scale consumer research on a regular basis. 

Learn more about New Patients, Inc. http://www.newpatientsinc.com/why_npi.html